There seem to be a plethora of people that think that their business idea is the next billion-dollar one. And also that potential investors will gladly want to invest in it.
On the other hand, there are people with some proven experience under their belt. It may be in the form of knowledge about the industry they are going to start the business in, or just skills that helps instill faith in their ability to be able to run their business effectively.
And to your surprise, most potential investors will be more inclined toward the second group of startup investors, than the first one. And a well-known Indian entrepreneur Anand Mishra, explains why.
The thing is, the business ideas that people are so enthusiast about are usually not that great. Either there are already many businesses based on that or a similar idea, or the idea is just not practical enough to be turned into a reality.
However, when it comes to people that are actually skilled in the industry they are looking to start a business in, then most times they know exactly what they are talking about. They know what’s possible in that particular industry and what’s not. They are likely also aware of the potential hurdles and roadblocks.
Hence, they may also be much better-equipped to get around those hurdles than someone with zero experience about the industry they are looking to get into with their great business idea.
This is not devaluing the importance of a great business idea. They certainly do exist, but far less than what people think. Also, even for people with a great business idea, things are not as easy as they might think as they are usually breaking into a new market.
We all are aware of the struggle of the startups when trying to raise capital. Despite a lot of efforts, not many new entrepreneurs are able to raise enough capital for their startups and have to work with whatever they manage to raise.
Kartikeya Sharma of iTV, is aware of this and has hence some great suggestions for new startup owners with respect to their marketing strategy. Let us take a look at them below.
#1 Social Media
With there being no other platform that’s frequented by more people than Facebook, social media is an obvious marketing platform for startups without a lot of initial capital.
A startup owner can start by making well-described profiles of their business on all the major social media platforms like Facebook, Instagram, Twitter and more, as well as constantly share news and updates with their followers.
He/she also needs to make an effort to engage with their potential customers to build a following.
With more and more people using the internet to take their shopping decisions, SEO has become a marketing strategy startups just can’t afford to ignore.
The great thing about SEO is that it’s usually a one-time expense, although there may be significantly lower recurring charges to maintain the rankings and the inflow of new potential customers.
#3 Paid Advertising
If you’re selling something that appeals to a large number of people, then advertising on websites in your niche may turn out to be a very effective marketing strategy. You may be able to get thousands of potential customers to your site in no time while spending a fraction of what you would do when using the traditional advertising platforms.
What’s more, these visitors are likely also going to be much more targeted, meaning much better conversions and the ability to get the revenue ball rolling as soon as possible.
If you are teaching in a nursery schools with kids aged between two and five, then it is quite likely that you will find the next few lines interesting and informative. You need to find out ways and means by which you can capture the attention of children. The attention span of children and kids are quite low and therefore you must have something which makes it possible for them to increase the attention span as much as possible. Rhymes and songs for children have been considered effective ways to capture the imagination and attention of children for decades.
There are hundreds of such songs and Bingo Dog is one such song which has been around for decades and perhaps even for centuries. As is the case with most of the children rhymes, this one too is centered round pets. The pet this time around is a god by the name.
The owner of this dog is a farmer and the song is rhythmic and captures the attention span of kids quite well. The song also tries to educate the children about the correct spelling of the world BINGO. It does so quite beautifully and asks the children to clap as many times as there are number of words. For example when BINGO is sung the first time, the number of claps is four. It comes down gradually to four, three and two and one. The empty spaces are filled by claps and this adds a bit of fun of frolic into it.
There are many ways and means by which you can learn this song. There are audio files available for free downloading on the internet. However a better option would be to be look for some multimedia files which will have visual effects and graphics to make it quite interesting and likable for the children.
Children of all ages and the young kids in particular have a fascination for rain and when they keep seeing for the first few times their excitement certainly knows no bounds. However, they may not know exactly what rain is all about. Hence it would not be a bad idea to explain to it with the help of a rhyme.
While the endeavor is to help the little ones understand the meaning and significance of rain, it also is about the negative impact of rain. Rains usually mean staying indoors and children would not like to be restricted indoors. Yes, in today’s world staying hooked to mobile phones or computers is becoming a norm. But there are many children who would like to spend time outside with their friends.
Hence this song is about asking the rain to go away and requesting it to come another day. It also tries and recreates the scene where the rain perhaps is preventing daddy to play with the kids. It also talks about the willingness of the mom to spend some time playing with the kid. The rhyme progresses from one member of the family to the other and ends up with brothers and sisters.
While asking the rain to go away for now, the rhyme however, underscores the need for it co e again because life without rain for long periods of time can be dangerous to say the least. It teaches the importance of rain while at the same time asks it to be merciful on the little kids and their family members. All the rhyme wants is to choose a different time to pour down instead of disturbing their play time. Hence there is no doubt that it is a rhyme on rain which has quite a few beautiful nuances attached to it.
Even if you are a grown up adult, it is quite likely that you will remember a number of nursery rhymes. Most of them are extremely nostalgic and they keep moving from one generation to another.
In a world of computers and the internet there is no denying the fact that these rhymes still continue to inspire millions across the world. One such rhyme is I’m a little pot. This continues to be highly popular even today. It appeals to the children because of a number of reasons. First and foremost it is a rhyme which takes the child to its everyday life in a home.
Almost all homes do have teapots and they do make shrieking and piercing noises as the water inside it boils and become hot. This could invoke curiosity in some children and in some others it could even arouse fear. But at the end of the day it continues to be popular even after so many decades and it has certainly stood the test of time and passed down from one generation to another.
In the good old days when the visual medium was not available, the little pot song was sung by the teacher and parents and actions were done to explain it to the little kids. However, with the arrival of TV and various other multimedia technology it is now possible to enjoy the song in the home on personal computers, lap tops and even mobile phones. Kids would most certainly find the new avatar quite interesting and it could also be played in public places like gardens, parks, zoos and other such places.
Hence at the end of the day there is no doubt whether it is about the little tea pot making that shrill noise or pouring the tea on the tee cups, the quintessential tea pot will continue to fascinate many thousands of young kids with its wonderful song.
Children and kids love animals and therefore it is quite natural that we come across dozens of nursery rhymes and songs which are woven around different types of animals. In fact if we look at some of the iconic Walt Disney movies and comics they also are centered round animals. Hence, it would not be a bad idea to have a look at a few nursery rhymes which are related to animals. When we talk about animals, we would mostly like our kids to be associated with domesticated ones. These include cows, pigs, horses, dogs, cats and so on. We will in this articles look at the famous rhymes running by the name Old Macdonald Had A Farm.
What The Song Is All About
The song revolves around a character called Old Macdonald who has his own farm. When we talk about farms we obviously will have many animals like cows, piglets, ducks, horse, lamb, chickens, just to name a few. The best thing about this song Old Macdonald had a farm is that it not only introduces a number of animals to the kids but also teaches them the kind of noises which each one of them make. For example when talking about cow the phrase moo is used to describe the sounds made by cows. In the same light when one talks about duck, phrases like quack, quack are used. When it comes to pigs, the sounds oink, oink is used.
How To Get The Best Out Of It
The best way to enjoy this song as a teacher is to look for a suitable audio visual file. If you look around the internet and search in sites like YouTube, you will be able to come across graphic song representations. They will be an instant hit with the kids and they certainly will know more about animals compared to other modes of teaching.